Before you read further
This role is not for beginners. Not for people who "kind of" understand direct response. Not for people who want to write random ads and hope something sticks. If that's you — this isn't the right fit.
The opportunity
What Makes This Different
We're operators. We move fast, test aggressively, and let data lead every decision. We have a team of in-house creators ready to film on demand — the bottleneck isn't production, it's strategy.
We don't want 100 random creatives. We want the right frameworks to consistently surface winning angles, hooks, and avatars. When we find a winner, we scale hard. Your job is to help us find those winners — and build a machine around them.
The role
What You'll Own
You are the strategic brain behind our creative engine in the hair loss niche. Not just writing ads — helping architect a scale engine.
- → Deep market research — Reddit, TikTok comments, Amazon reviews, competitor ad libraries, Meta Ad Library, YouTube
- → Identifying new personas, emotional drivers, and mechanisms worth testing
- → Writing high-converting direct response copy — hooks, scripts, VSL frameworks, UGC structures
- → Creating detailed creative briefs that actually produce winners, not just content
- → Building and refining a systematic creative testing framework
- → Analyzing performance data and identifying what to test next, fast
- → Working directly with founders to align offers, angles, funnels, and messaging
Requirements
Who You Need to Be
Forget job titles. Here's what actually matters:
- ✓ Proven record — show us brands you've scaled, creatives that unlocked spend, metrics you actually moved
- ✓ Deep understanding of direct response psychology, not surface level
- ✓ You think in systems, not one-off tests
- ✓ You obsess over customer language and market awareness levels
- ✓ You can explain why an ad worked, not just that it did
- ✓ You move fast, take ownership, and don't make excuses
- ✓ You want long-term upside — not just a paycheck
Compensation
What You'll Earn
Base (full-time)
$4–7K
per month depending on experience
Performance Bonus
Uncapped
layered in after ramp-up period
The better your creatives perform → the more we scale → the more you earn. We reward impact, not output volume.
Vision
The Long-Term Play
🎯
We're building a team, not filling a seat. Our goal is $1M+ per month through our UGC Campaign (Creator Program) — and this role is a core part of getting there. If you want to grow with a brand serious about scaling in health & wellness, this is your shot.
We give you room to execute. We invest in the people who show up. There's real upside here for someone who wants to own a function that directly drives revenue at scale.
Ready to Apply?
Show us your thinking. Show us your results. Show us why you're the one.
Apply Now →
We review every application. Only shortlisted candidates will be contacted.